Mrs Hinch born Sophie Hinchliffe, better known as Mrs Hinch, is a social media influencer. She is famous for changing the perspective of how daily chores are usually viewed across the globe.
With more than 4,000,000 followers on Instagram, Mrs Hinch is credited with changing the lives of her followers by providing them with useful tips and tricks to simplify their daily chores.
She is also credited with making others believe that household chores can be enjoyable as opposed to the stereotypical notion that they are tedious.
Sophie Hinchliffe’s popularity on social media grabbed the attention of the makers of ITV’s ‘This Morning,’ who signed her to appear in the show as a regular.
From being an ordinary girl next door who just loved her chores to a television personality to a potential star, Mrs Hinch’s story of success is an interesting one! So how much is she now worth?
Mrs Hinch’s net worth
As of December 2023, Mrs Hinch’s net worth is estimated to be $45 Million.
Early life
Mrs Hinch was born Sophie Barker on February 16, 1990 in Basildon, Essex. Before creating her Instagram account, she was a hairdresser.
During a previous Instagram Q&A, she told fans: “I’ve had a few jobs since I left school. I’ve worked as a waitress, an after school club as a nursery assistant, call centre office, job board sales, and a hairdresser.”
As for why she started cleaning, she explained she suffers from anxiety, and cleaning helped her cope with it.
Mrs Hinch’s career
Hinchliffe created her Instagram account, @mrshinchhome, in March 2018, initially to show how she and her husband were decorating their house.
Within two years, she had accumulated two million followers on the platform, known as Hinchers and by the hashtag #HinchArmy.
By June 2020 she had 3.8 million followers, as of December 2023 more than 4.7 million. Her content includes stories and short 15-second videos in which she cleans and organises her home.
In March 2021, ratings site GoCompare listed her as the highest-paid ‘homefluencer’ or ‘cleanfluencer’ in the United Kingdom, second highest worldwide.
In April 2019, Hinchliffe’s first book, Hinch Yourself Happy, sold 160,302 copies in three days, making it the second highest-selling non-fiction book in the UK at that time.
Her second book, The Activity Journal, was released in 2019 and reached number 1 on the Sunday Times Bestseller List.
Her third book, The Little Book of Lists, became the number one bestseller in the UK in April 2020, boosted by a surge in interest in cleaning and home care following the introduction of coronavirus lockdown restrictions.
In October 2020, her memoir, This Is Me, also became a number 1 bestseller.
Mrs Hinch’s personal life
Mrs Hinch lives in Maldon with her husband Jamie, whom she married back in 2018.
Together they have two children; Ronnie, two, and Lennie, a newborn. The family also have a dog, Henry, six, a Cocker Spaniel.
Mrs Hinch has previously spoken about the health problems she has suffered following a gastric band operation that resulted in her losing eight stone.
She was prescribed anti-depressants due to anxiety caused by fame and bullying from trolls on the internet.
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